ISM Middle East
ISM Middle East 2024 exhibitions are remarkable places for showing world-class products/brands! Free tasting sessions of new product offerings and interesting and informative product demonstrations this will surely be one of the most delightful shows! ISHNE Middle East, previously known as Yummex Middle East, is a specific trade fair for the sweets and snack industry of the MENA area, which Koelnmesse organizes. Providing industry professionals with an opportunity to interact enables them to meet other professionals from other organizations.
First, what is ISM Middle East 2024?
ISM Middle East 2024 tradeshow represents the sweets and snacks industry in the MENA region, bringing together established market players and new local market players and sellers to seek long-lasting business partnerships coupled with consumer research in this region. This event gives a great view of contemporary tendencies and developments, focusing on chocolate & coco-dates, confectionery, snack foods, desserts & cakes, ice cream, and traditional sweets. Further, a networking program to connect international exhibitors with the most eminent regional buyers will be arranged for the first time. The organizer, Koelnmesse GmbH, which is also the organizer of ISM Cologne, will guarantee a safe atmosphere during the exhibit by having many precisely organized zones that include sanitization measures, temperature checks frequently, and all the displayed products will be through an inspection.
Where and when will the ISM Middle East 2024 be organized?
Traditional Sweets: ISM Middle East (previously known as Yummex ME), one of the most important trade fairs for the confectionery industry in the Middle East, has a very elaborate section dedicated to chocolates and snacks, confectionery items and sweet confectionery, especially as the official platform for manufacturers and producers to introduce their innovations to the key decision-makers in the MENA region market and unlock its growth. ISM Middle East 2024 will occur from September 24-26 at DWTC and introduce the very first Sweet Connections Meeting Programme to foster a direct connection between the exhibitors and buyers. A new addition to this event is the Innovation Mart, a unique display of novelty products which can only be seen at the ISM Middle East this year. Intended for use by visitors interested in the best solutions and novelties in confectionery at this show, this area should acquaint the visitors with all novelties in the confectionery industry.
You need to apply for membership so that they can attend the ISM Middle East exhibition.
ISM Middle East 2024 is one of the largest exhibition events, with over 500 international companies adopting it as the showcase for their goods and services to consumers in the MENA region. In addition to the amazing display of Chocolate & Choco-dates, Confectionery, Snack Foods, Ice Cream & Desserts and Traditional Sweets products that are showcased during the ISM Middle East, it is an excellent platform for procuring large volume direct business through the Sweet Connections networking program! ISM Middle East Dubai, formerly Yummex Middle East, is the largest sweets and snacks B2B platform in the MENA region. Organized by Dubai World Trade Centre (DWTC) in cooperation with international trade fairs company Koelnmesse, ISM Middle East Dubai offers manufacturers, producers and suppliers of confectionery products to present their new products directly to decision-makers across the MENA region. ISM is beyond doubt proven to be source some of the most amazing sources in Chocolate & Choco-dates, Snack Foods, Fine Bakery, Ice Cream, and Date Palm Products sectors.
ISM Middle East compare to other confectionery trade
Confectionery and snack exhibitions are one of the best platforms to introduce new products and inventions, as well as meet and Socialize with existing firms in the industry and other professionals worldwide. ISM Middle East 2024 will be even bigger with a brand new name, a new format for the event, and many more fabulous touches. The New Product Showcase will feature new confectionery product launches. In contrast, the knowledge hub will feature senior executive debates, presentations, and exhibitions by G. A. A. S. T, IFF Jannis Mirzam & Perfetti van Melle. Sweet Connections Meeting Programme, available for free during all three days of ISM Middle East, ensures that visitors experience effective matching of exhibitors and buyers at ISM Middle East’s rich selection. Being one of the biggest sweets and snacks sourcing events in the region of MENA, it also provides excellent networking services.
EXPO STAND BUILDER IN THE MIDDLE EAST INSTATE MEDIA
ISM Middle East 2024 will enable the region to view breakthrough confectionery manufacturers that present savory brands. This will include producers, manufacturers, wholesalers, distributors, agents, exporters, and importers of raw materials, sweeteners, snack foods, chocolates and other sweet dessert foods, and new product lines catering for the growing health-conscious market. This show will display many features, such as the Specialty Market Zone and Technology Zone. These zones will demonstrate modern technologies of preliminary processing and packaging products like candies and snack foods to satisfy consumers and boost sales. There will also be networking services such as the Business to Business Meetings Programme that arranges qualified buyers with exhibitors on the floor to start an official business talk – free of charge for all registered exhibitors at the trade show!
