Optimising the Impact of Lighting in Exhibition Booth Design
Understand the Impact of Lighting in Stall Design with Instate Media
Lighting plays an essential role in your booth's success in any exhibition; it can change the interpretation of your stand and your showcased products. At Instate Media let’s explore the significance of elevating the power of lighting to attract more visitors to your booth.
A good designer a well-lit trade show stand that would enhance your visibility while also creating an inviting atmosphere. As your reliable exhibition stand builder, we are well-versed in lighting practices to build an engaging and eye-catching booth to meet your brand level in upcoming trade shows.
Lights go beyond visibility; the perfect lighting and the temperature of the lights can set your mood. We have experience in planning exhibit lighting that will provide an aesthetic atmosphere, whether you are looking for a warm, copy ambience or a modern ambience, we commit to make you feel vibrant with our lighting choice for the stand.
So, let’s know more about our skills and experience and get to know about the use of different lighting for your upcoming trade show booth:
We set the mood for visitors by highlighting the products.
Which light will suit you to highlight your products? We are good at designing and fixing spotlights for your products because the spotlight has the power to create a unique ambience to highlight your product and match your brand identity.
Additionally, we develop booth lighting that can highlight your key products or elements of the booth. We use spotlights to attract visitors to your products and generate interest in them. Well thought out, our lighting method can help you highlight features and details of products, providing a lasting impact on clients.
Creating striking visuals by using LED strips
This is another type of lighting that is extensively used in exhibition booths. In our booth designs, lighting strips are usually placed on the perimeter around the booth, namely around the platform and inside the booth itself, as well as in your brand logos at your booth.
These LED lights are available in different sizes and colours, and we use them according to the booth theme and brand of your company. We are experienced in deciding which is more suitable for your stand at an event.
For example, neon lights are increasingly common in the market now because this type of lighting attracts visitors quickly, mostly when the event venue is darker in colour.
Backlit: For better visibility and guidance
We use backlit to highlight the text or images at your booths; we also call them light boxes. Usually, our team Install this type of lighting inside the boxes or even on walls with images of text on the front. We use these backlit in your booths to make the graphics brighter. therefore, captures the attention of visitors.
We create illumination in the heart with a central Light
We've all heard it since we grew up: “The first impression is the last impression." the same formula we use to design your booth, we make sure that your booth should reflect like never seen before. Here, the central light plays an essential role in making your booth influential and making its first impression on visitors. For this, we primarily focus on the central light of your booth.
Let’s Expand Insight: Lighting, colour, and temperature.
Being a reputed exhibition stand builder, understanding the intensity and colour of the lighting is significant to making your stand catchy from the visitor’s perspective for your company's products. In general, we use bright lights as a way to be more welcoming and brighten your booth at an event. But there are some sectors for which we don’t use this theme, as it all depends on your products. For example, if you have jewellery or home décor, we will go with warm aesthetic lights, which give a royal look at event.